Embracer expects to get Marvel's Avengers and Guardians of the Galaxy IP as well

By Kes Eylers-Stephenson,

Embracer's $300 million deal for Square Enix's three western studios brought them Tomb Raider and Deus Ex as well, but it might also grab two of the biggest Marvel IP pending approvals: The Avengers and Guardians of the Galaxy.

A recent Embracer Group livestream, as spotted by the PlayAvengers reddit, has revealed that Embracer Group's $300 million deal for Square Enix's western branch might also net them the rights to Marvel's Avengers and Marvel's Guardians of there Galaxy. If approvals go through, that might make this one of the most insane coups of the century.

What is happening to Marvel's Avengers and Guardians of the Galaxy in the deal?


Equity research analyst Oscar Erixson hosted the stream and asked questions about the deal to Embracer Group's CEO and founder Lars Wingefors. When asked about the Marvel IP, Wingefors was surprisingly forthright in his expectation that his company would have more treasures than the Deus Ex and Tomb Raider IP.

"All games that have been developed by the studios are included in the transaction," he said. "However, a number of external approvals are needed from external partners in order to close this transaction. Potentially, licences could be one of those approvals needed.

"I don't expect any notable commercial agreements relating to the studios or this transaction to be declined by either regulator partners or business partners to be declined, however, that remains to be seen."

Marvel's Avengers

While the question about whether the existing games "will still be operated and built upon and changed from the existing plans today, going forward," by the studios remained tactfully set aside by Wingefors, he does seem to acknowledge that Embracer wants to do something with these IP. Further elaboration was declined "for now," so it appears the CEO wishes to address it in the future.

In part, this acquisition is occurring because Square Enix perceived both Marvel games as commercial failures, alongside the recent Tomb Raider reboot. This is despite all three selling in the millions and being critical hits, barring Avengers' barren live-service offering. Even so, these IPs would no doubt be worth the value of the transaction itself if successfully brought to Embracer after regulatory approval.

What do you think of this news? Is this deal just getting crazier to you lot as well? Let us know in the comments!
Kes Eylers-Stephenson
Written by Kes Eylers-Stephenson
Associate Editor Kes is our resident expert in PlayStation news. He writes about upcoming exclusives like The Last of Us and God of War, PS Plus and PS Studios news, and his favourite games — The Witcher 3, Assassin’s Creed, and The Outer Wilds — before an evening swim.